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In 2021, the digital advertising spend was $522.5 billion, a figure that is projected to increase to $836 billion by 2026. With so many companies …
Companies spend a lot of money on marketing. For example, in 2022 alone, the marketing spending of online businesses surpassed $480 billion. Today, marketing …
Today, website tracking has become an integral part of many online businesses’ marketing strategies. In a nutshell, web tracking refers to the exercise of collecting …
Website tracking and marketing automation are two powerful tools that, if combined, can bring great results. Before we dive into the details, here are a …
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