Google Advertising ID
Google Advertising ID (GAID) is a unique, user-resettable identifier assigned to Android devices by Google. It serves as a critical component in targeted advertising and user analytics within the Android ecosystem. Designed to provide personalized ad experiences while prioritizing user privacy, the GAID enables advertisers to deliver targeted ads and measure campaign effectiveness while […]
Granular reporting
In the realm of data analysis and reporting, the term “granular reporting” signifies a highly detailed and comprehensive approach to collecting, analyzing, and presenting data. It involves breaking down data into its smallest meaningful components, providing a more profound understanding of the subject under examination. This detailed reporting style has gained increasing prominence […]
Gamification features
What are gamification features? Gamification features refer to incorporating game elements and mechanics into non-gaming contexts, such as websites, applications, and educational platforms. Businesses and organizations aim to enhance user engagement, motivation, and overall user experience by introducing these features. 1. Definition and examples of gamification features Gamification features encompass various interactive elements inspired […]
General Data Protection Regulation (GDPR)
General Data Protection Regulation (GDPR) is a regulation in the European Union that
General invalid traffic (GIVT)
General invalid traffic (GVIT) refers to the traffic coming from known bots and crawlers and is not fraudulent.
Geo-masking
Geo-masking is a process through which fraudsters showcase low-quality traffic to appear as
Geofencing
Geofencing refers to the virtual perimeter that you set for a geographical area.
Google analytics
Google Analytics is the web analytics service that Google offers. What is Google Analytics? Google Analytics is a web analytics service provided by Google that enables website owners and marketers to track and analyze various aspects of their website’s performance and user behavior. It offers valuable insights into visitor traffic, user engagement, conversion rates, […]
Google play store
Formerly known as Android Market, Google Play or Google Play Store allows android users to download and use
Game icon
These are simple square images that easily enable users to identify the games or apps.