Swaarm insights

Stay updated with the latest trends in performance marketing via our blog. We also regularly feature company news, case studies and best practices to help you boost your marketing efforts.

Best Practices

Ad network

Marketing leaders: Navigating the digital horizon with Yaryna Pakholchak

February 7, 2024

Yaryna Pakholchak – CEO of CPARK Marketing leaders – Introduction Yaryna Pakholchak is ...

Best Practices

Why mobile app marketers need mobile measurement partners

January 30, 2024

According to tech-care company Asurion, US citizens check their mobile devices on average once every two ...

marketing analytics tool or MMP - Mobile measurement partner

Best Practices

12 Reasons why you need a mobile measurement partner

January 25, 2024

Over 3.55 million apps are available for download in Google Play and 1.6 million apps in ...

Marketing insights from CEO of City Ads Vietnam - Rob Tumasyan

Best Practices

Marketing leaders: Navigating the digital horizon with Rob Tumasyan

January 19, 2024

Rob Tumasyan – CEO of CityAds Vietnam Introduction Rob Tumasyan, a stalwart in the ...

Best Practices

How can a mobile measurement partner enhance app monetization strategies?

January 15, 2024

The digital landscape is constantly changing, and to stay ahead, app owners have to be aware ...

Best Practices

Why data privacy matters in mobile measurement partnerships

January 5, 2024

In 2022, companies around the globe spent an unprecedented $327 billion on mobile advertising. Next year, ...

Best Practices

The pros and cons of managed mobile measurement partners and in-house solutions

December 12, 2023

In 2022, global revenue from apps and games decreased by 3%. In cash terms, that’s $129 ...

Best Practices

5 Best practices to follow when integrating an MMP

November 23, 2023

What is an MMP and how can it help. Here are 5 things you need to do when integrating your business with a mobile attribution ...

Best Practices

Choose your MMP wisely: 8 proven strategies for mobile marketing success

November 14, 2023

In 2022, consumer spending on apps and games declined slightly by 3%, resulting in a total ...

Best Practices

10 Transformative benefits of MMP adoption

November 7, 2023

Mobile measurement partners (MMPs) are the guardians of data integrity and the architects of successful ...

A premium tracking platform made affordable

Use Swaarm to simplify, automate and optimize your marketing efforts.

Swaarm insights

Best Practices

Marketing leaders: Navigating the digital horizon with Yaryna Pakholchak

Why mobile app marketers need mobile measurement partners

12 Reasons why you need a mobile measurement partner

Marketing leaders: Navigating the digital horizon with Rob Tumasyan

How can a mobile measurement partner enhance app monetization strategies?

Why data privacy matters in mobile measurement partnerships

The pros and cons of managed mobile measurement partners and in-house solutions

5 Best practices to follow when integrating an MMP

Choose your MMP wisely: 8 proven strategies for mobile marketing success

10 Transformative benefits of MMP adoption

A premium tracking platform made affordable

Company

Solutions

Resources

Quick links