Sales funnel
The sales funnel, often referred to as the marketing funnel or purchase funnel, serves as a visual representation of the intricate path customers take from the initial stage of awareness to the final step of making a purchase. This insightful model elucidates potential customers’ various stages before transforming into paying customers, […]
Screen resolution
What is a screen resolution? Screen resolution refers to the number of pixels displayed on a screen, typically expressed as the width and height of the screen in pixels. It determines the level of detail and clarity displayed on a screen, affecting text quality, images, and graphics. Screen resolution is important to consider […]
Social media influencer
A social media influencer refers to an individual who has a
Search engine marketing
Search engine marketing (SEM) refers to promoting a brand or business using paid ads on search engine results pages (SERPs).
Subscription fee
A monthly or annual fee that a company charges its customers for using its platform or software is called a subscription fee.
Strategy
Strategy refers to the plan of action that companies or individuals can design to achieve one or more long-term goals.
Software
Software is a program or a piece of operating information that a computer system uses.
Security threats
Cyber security threats are the attempts that hackers or criminals make to steal, damage, destroy or disrupt computing systems.
Sophisticated invalid traffic (SIVT)
Sophisticated invalid traffic (SVIT) refers to fraudulent traffic coming from bots that mimic human behavior.
Session time
Session time refers to the total amount of time a user spends on an app or the website during a single session.
