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Swaarm insights

Stay updated with the latest trends in performance marketing via our blog. We also regularly feature company news, case studies and best practices to help you boost your marketing efforts.

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data privacy
Best Practices

Why data privacy matters in mobile measurement partnerships

In 2022, companies around the globe spent an unprecedented $327 billion on mobile advertising. Next year, ...
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G2 Winter 2023 reports

Swaarm wins 5 awards and finishes strong in G2 winter reports

We are proud to share the fantastic news that Swaarm has been featured in the G2 ...
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Digital marketing trends
Industry Insights

Be Prepared for These Digital Marketing Trends 2024

  The only thing that’s predictable about the digital marketing landscape is the forces that inevitably ...
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mobile app tracking
Best Practices

The pros and cons of managed mobile measurement partners and in-house solutions

In 2022, global revenue from apps and games decreased by 3%. In cash terms, that’s  $129 ...
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German business award

Swaarm wins prestigious German Business Award 2023

We’re thrilled to announce that Swaarm has won the ”Most Advanced Performance Marketing Tracking Platform 2023” ...
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Swaarm features and reflections of 2023 - a year in review
Life at Swaarm

Swaarm features and reflections of 2023 – a year in review

As we approach the close of 2023, here at Swaarm, we decided to take a moment ...
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App Analytics Platform at App promotion summit in Berlin

Swaarm once again secures esteemed title of “App Analytics Platform” at the 2023 App Growth Awards

As we bid farewell to 2023, the Swaarm team is riding the wave of success with ...
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Martech events 2024

The ultimate list of 10 global martech events every marketer should have on their radar for 2024

In the ever-evolving MarTech landscape, staying ahead of the curve is not just advantageous; it’s imperative. ...
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Employer of the future award given to Swaarm

Swaarm honored with “Employer of the Future” award from the German Innovation Institute

Pioneering the future of work in marketing technology   We are thrilled to announce that Swaarm ...
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