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Swaarm insights

Stay updated with the latest trends in performance marketing via our blog. We also regularly feature company news, case studies and best practices to help you boost your marketing efforts.

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Mobile game monetization
Industry InsightsMobile Game

Mobile game monetization: The ultimate guide for beginners

There has been an increase of almost 50% in the number of mobile gamers during the first quarter of 2020 because of the global pandemic. …

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Women Hands
Leadership PerspectiveLife at Swaarm

Breaking the bias for International Women’s day 2022

International Women’s day 2022: 5 leading women take the stage to share their thoughts and ideas on how we can collectively break the bias International …

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app store optimization
Best PracticesMobile Game

The ultimate 7-step guide to app store optimization

As an app developer or marketer, you should put your best efforts into app store optimization (ASO). It is like search engine optimization for apps. …

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target audience
Industry InsightsMobile Game

How to identify the right target audience for your mobile game app?

Finding the right target audience for your mobile gaming app is one of the first things you should be doing even before you begin developing …

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Optimize Your Customer Lifecycle
Best PracticesIndustry Insights

How to use mobile marketing automation to optimize your customer lifecycle

How can you use mobile marketing automation to optimize your customer lifecycle? Is this the question that you are trying to find answers to?  Everything …

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Leadership PerspectivePerformance Marketing

Mobile Marketing Trends 2022

What are the trending topics that all mobile marketers need to be aware of? Learn everything you need to know about mobile marketing trends 2022 in this guide.

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