Discover the ultimate app growth solution with Swaarm MMP!  Explore now!

Swaarm insights

Stay updated with the latest trends in performance marketing via our blog. We also regularly feature company news, case studies and best practices to help you boost your marketing efforts.

Latest posts

  • All
  • Awards
  • Best Practices
  • Employee Story
  • Events
  • Industry Insights
  • Leadership Perspective
  • Life at Swaarm
  • News
  • Partnerships
  • Tips and Guides
  • Women in Tech
mobile ad fraud
Best Practices

A complete guide to mobile ad fraud

Today, fraudsters are doing everything they can to get their hands on marketing budgets. Yet preventing them from doing so is simpler than it might ...
Read More →
Best Practices

Why it’s crucial to prevent mobile ad fraud

Read this article to find out why advertisers and ad networks should make ad fraud detection and prevention a top priority. The safety of your ...
Read More →
ad fraud prevention
Industry Insights

Here’s how machine learning can help prevent ad fraud

Machine learning applications are helpful in ad fraud prevention. This article will explain how this branch of artificial intelligence is able to detect...
Read More →
mobile in-app advertising
Industry Insights

Everything you need to know about fraud in mobile in-app advertising

Today, criminals are stealing advertising budgets via mobile in-app advertising fraud. What’s more, these scams can have other adverse effects...
Read More →
Employee Story

Meet the Swaarm team: Sanyogita Parab – Junior product manager

Sanyogita, who is working as junior product manager at Swaarm has opened up about her experiences here at Swaarm. Learn about work culture!
Read More →
detect ad fraud
Best Practices

10 ways to identify and prevent mobile ad fraud

Fraudsters are using various methods to steal money from advertisers and ad networks. Here are 10 simple methods to detect ad fraud.
Read More →
ad fraud
Best Practices

Everything you need to know about mobile ad fraud

Ad fraud is on the increase. But what, exactly, is mobile ad fraud? And how can marketers detect and prevent it from happening? This article ...
Read More →
everything you know about ad network
Industry Insights

Everything you need to know about ad networks

What is an ad network and what is their role in the advertising indsutry? Here's a comprehensive guide or article about ad networks.
Read More →
types of mobile ad fraud
Industry Insights

10 types of mobile ad frauds you should know about

Fraudsters are using different types of mobile ad fraud to cheat advertisers. This article will you show the different types of ad fraud.
Read More →

A premium tracking platform made affordable

Use Swaarm to simplify, automate and optimize your marketing efforts.