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Stay updated with the latest trends in performance marketing via our blog. We also regularly feature company news, case studies and best practices to help you boost your marketing efforts.

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What Is Marketing Campaign Management
Best Practices

What is marketing campaign management

Whether a marketing campaign is successful or not largely depends on a number of factors. So, what is marketing campaign management?
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Optimize Marketing Workflows With Campaign Automation
Best Practices

How to optimize marketing workflows with campaign automation

When you optimize marketing workflows with campaign automation, you as account managers can say goodbye to tedious menial repetitive tasks..
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Key metrics for performance marketing campaigns
Best Practices

17 key metrics for performance marketing campaigns

This guide has 17 key metrics for performance marketing campaigns, cost metrics and post-install metrics for evaluating a user's long term value.
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Leadership Perspective

Swaarm secures seven figure funding round to drive expansion

Swaarm Secures Seven Figure Funding to Drive Expansion: We are delighted to receive additional funding which can help us in our expansion e...
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Effective Marketing Campaign Management
Best Practices

Seven steps to effective marketing campaign management

Here is a guide with seven steps that will help you do Effective Marketing Campaign Management. Click to read the article...
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Best Marketing Campaign Management Tools
Best Practices

The best marketing campaign management tools

Using the right campaign management tools will help maximize your efforts. Here are best Marketing Campaign Management Tools FYR !
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Explorer
Best Practices

Introducing explorer: Swaarm’s unique analytics tool

Learn more about the Explorer, a reporting tool that helps you slice and dice real time data, managing billions of events within seconds.
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How Your Gaming App Can Benefit from Partner Marketing
Best Practices

How your gaming app can benefit from partner marketing

How Your Gaming App Can Benefit from Partner Marketing? Besides brining substantial growth to your app, it can optimize your marketing strategy..
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performance marketing and brand marketing
Best Practices

Performance marketing vs. brand marketing – Explained

Performance Marketing and Brand Marketing Explained clearly. Choose the right mix. after understanding the pros and cons of each of this aspects.
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