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Swaarm insights

Stay updated with the latest trends in performance marketing via our blog. We also regularly feature company news, case studies and best practices to help you boost your marketing efforts.

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privacy enabled attribution (PEA)
News

Swaarm Has An Alternative Method For Attribution On iOS 14 – Minus The IDFA

This article was originally published by AdExchanger. It talks about us, how we launched privacy enabled attribution (PEA) chain just in time.
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mobile tracking
Best Practices

Mobile tracking: which cost model is the best investment?

Mobile Tracking: When picking tracking platform, you should weigh costs and benefits. Premium platform can be very cost-effective...
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performance marketing publications
Industry Insights

Must-read online performance marketing publications

Here is a collection of online performance marketing publications that you for sure need to read. These publications will help you become an expert...
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what is performance marketing
Best Practices

What is performance marketing? Your 2021 guide

What is performance marketing? It is a goal driven approach every marketer should know. They should learn how it works...
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tracking platform innovation
Best Practices

Tracking platform innovation for affiliate networks

Tracking platform innovation for affiliate networks. Read this article to understand how tracking platforms can benefit you to achieve more...
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the marketing mix that makes you win the mobile game
Best Practices

The marketing mix that makes you win the mobile game

The marketing mix that makes you win the mobile game - Diversify your performance marketing mix to get long-term success...
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Introducing Swaarm’s New Privacy Enabled Attribution
News

Introducing Swaarm’s new privacy enabled attribution

Introducing Swaarm’s New Privacy Enabled Attribution: Capture campaign and traffic source through advertising network in a privacy compliant way.
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measure performance marketing campaigns
Best Practices

How to measure performance marketing campaigns

Read our guide to learn how to measure performance marketing campaigns, critical metrics you should track and how Swaarm can help...
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Best practices for performance marketing strategies
Best Practices

Best practices for performance marketing strategies

Best practices for performance marketing strategies are crucial if you want to succeed in email, SEO, remarketing, and influencer marketing...
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